Generated Sept 28, 2026 at 12:15 PM from manual-input
Business/Marketing

Analyzing a Persuasive Outreach Email: Value, Audience, and CTA

Sales outreach email for promotional video services
80 pts
13 questions • ~35 min
Aayush Nayak
6-B
Grade 6
YBIS
Home
Read each question carefully and answer to the best of your ability. Show all working for word problems.
1.
Multiple Choice What is the primary purpose of the message?
5 pts
A. Request a product testimonial
B. Offer short promotional video production services
C. Announce a price increase
D. Provide a project status update
Answer: B. Offer short promotional video production services
2.
Multiple Choice Which set best describes what is included in the starting package mentioned?
5 pts
A. Script, voice-over, full production
B. Stock photos and music only
C. Live event coverage and editing
D. Website redesign and hosting
Answer: A. Script, voice-over, full production
3.
Multiple Choice Who is the most likely intended audience for this message?
5 pts
A. High school students starting a film club
B. Nonprofits applying for grants
C. Businesses seeking marketing content for web and social platforms
D. Freelance tax accountants needing compliance training
Answer: C. Businesses seeking marketing content for web and social platforms
4.
Multiple Choice Which option best captures the call to action in the message?
5 pts
A. Click a purchase link
B. Schedule an in-person meeting tomorrow
C. Reply if you'd like to see some sample videos
D. Download a free e-book
Answer: C. Reply if you'd like to see some sample videos
5.
Multiple Choice How would you best describe the tone of the email?
5 pts
A. Formal and highly technical
B. Aggressive and insistent
C. Friendly and concise
D. Humorous and full of slang
Answer: C. Friendly and concise
6.
True / False The message implies projects are kept efficient to control costs.
2 pts
True
False
Answer: True
7.
True / False The sender guarantees that the videos will go viral on social media.
2 pts
True
False
Answer: False
8.
Fill in the Blank The email suggests that short videos help a brand tell its _____.
3 pts
Answer: story
9.
Fill in the Blank The quoted starting price is one hundred and ninety-five _____.
3 pts
Answer: USD
10.
Short Answer In 2-3 sentences, explain how the email attempts to persuade a busy business owner to respond. Refer to structure, value proposition, and the call to action.
10 pts
Answer: Model answer: A complete answer should mention that the email leads with a clear value proposition (short promotional videos for web/social), establishes credibility by offering to share samples, and provides transparent starting pricing to reduce uncertainty. It closes with a low-friction, polite invitation to reply, making it easy for the reader to take the next step.
11.
Word Problem A client orders 4 short promotional videos at the stated starting price of $195 each. If the company offers a 10% discount on orders of 3 or more videos, what is the total cost? Show your working.
15 pts
Working:
Answer:
Worked Solution:
Step 1: Subtotal = 4 × $195 = $780
Step 2: Discount = 10% of $780 = $78
Step 3: Total = $780 − $78 = $702
Answer: $702
12.
Word Problem If the starting price is $195 USD and the exchange rate is $1 = £0.78, what is the price in GBP? Show your working.
15 pts
Working:
Answer:
Worked Solution:
Step 1: Convert using the rate: £ = $195 × 0.78
Step 2: £ = 195 × 0.78 = £152.10
Answer: £152.10
13.
Multiple Choice Which closing line would likely be most effective at prompting a reply while staying polite and concise?
5 pts
A. Let me know if you want to chat sometime.
B. Would you like me to send two relevant samples this week?
C. Please respond immediately.
D. Click here to buy now.
Answer: B. Would you like me to send two relevant samples this week?
13
Total Questions
80
Total Points
~35
Minutes