Student Name
Class / Section
Grade / Year
Teacher
School
Instructions: Read each question carefully and answer to the best of your ability. Show all working for word problems.
1.
What is the primary purpose of the message?
(5 pts)
A. Request a product testimonial
B. Offer short promotional video production services
C. Announce a price increase
D. Provide a project status update
2.
Which set best describes what is included in the starting package mentioned?
(5 pts)
A. Script, voice-over, full production
B. Stock photos and music only
C. Live event coverage and editing
D. Website redesign and hosting
3.
Who is the most likely intended audience for this message?
(5 pts)
A. High school students starting a film club
B. Nonprofits applying for grants
C. Businesses seeking marketing content for web and social platforms
D. Freelance tax accountants needing compliance training
4.
Which option best captures the call to action in the message?
(5 pts)
B. Schedule an in-person meeting tomorrow
C. Reply if you'd like to see some sample videos
D. Download a free e-book
5.
How would you best describe the tone of the email?
(5 pts)
A. Formal and highly technical
B. Aggressive and insistent
D. Humorous and full of slang
6.
The message implies projects are kept efficient to control costs.
(2 pts)
7.
The sender guarantees that the videos will go viral on social media.
(2 pts)
8.
The email suggests that short videos help a brand tell its
.
(3 pts)
9.
The quoted starting price is one hundred and ninety-five
.
(3 pts)
10.
In 2-3 sentences, explain how the email attempts to persuade a busy business owner to respond. Refer to structure, value proposition, and the call to action.
(10 pts)
11.
A client orders 4 short promotional videos at the stated starting price of $195 each. If the company offers a 10% discount on orders of 3 or more videos, what is the total cost? Show your working.
(15 pts)
12.
If the starting price is $195 USD and the exchange rate is $1 = £0.78, what is the price in GBP? Show your working.
(15 pts)
13.
Which closing line would likely be most effective at prompting a reply while staying polite and concise?
(5 pts)
A. Let me know if you want to chat sometime.
B. Would you like me to send two relevant samples this week?
C. Please respond immediately.
D. Click here to buy now.